Pinterest changes the way brides plan their weddings

or visit Pinterest phenomenon, look no further, Trish Smith. His childhood friend Tiffany Loken was so sure it's in the ranks of drug addicts, they created a 50-pin "the wedding of my best friend," Smith Board - although IT training has been a consultant from Rancho Santa Margarita, California, not 't compromised."Yes," said Smith, 29, laughing. Published in the popular media platform were photo-engine "all the ideas that he had spoken since his childhood" in the beautiful, pictorial form.
Six months later, in December with a proposal in hand, Smith has had on wedding planning and cemented his Pinterest obsession, the creation of seven meetings during 1-3 hours per night as part of their wedding in November 10. A sample of two dozen kinds of hair styles and the other 29 screens bouquets possible. However, cake decoration? The 366-pin dead "countrytale my marriage" board with its mosaic of pictures of bridal dresses, favors, corsages, and, yes, a mattress topper cake baker dozen.

Meet the Pinterest married. For them, planning a dream wedding without tools is unthinkable. In fact, Smith estimates that 90% of its traditional event be inspired or directly from Pinterest drawn, as she wants.
With very feminine demographic and focusing on the exploits of the DIY Pinterest and friends go together like love and marriage. This is not only white women benefit from the touch screen in power instead of 2 years.
"It changed the industry" for marketers, planners and magazines, said Anne Fulenwider, editor of Brides. Since taking office in November, the title, Pinterest has "exploded and really changed the conversation." Most readers have beards - repinning favorites by others, the victims of the Web for further action and upload your own images, it is estimated that the wives of 55 tips that are supplied with fresh pictures every day wins. about 500 trailers a week. A favorite? "Inspired couture wedding dresses" with over 10,000 followers.
Just behind Twitter
Palo Alto, California, on the basis of Pinterest estimates that tens of thousands of wedding tables associated with the site confusing. "It's really inspiring for people who use the product in a way we never expected," said the quiet-media company, in a statement. Pinterest was the social networking site with more traffic in the third position, behind Facebook and Twitter and LinkedIn before, according to market research and Experian. Visitors jumped 50% between January and February.
So forget the time of girlfriends schlepping thick binder with tear sheets from magazines. With Pinterest, exchange of ideas, for example, is hollow flower arrangements on an iPhone or a tablet.
But the women also like to talk to is the ability to visually map the big day in a way that does not require, click flutter of impressions or marks on a list of links. In Pinterest, "when I open the photo and see the good in earrings and flowers and centerpieces, only makes sense to me," said Katie Smith (no relation to Trish), which overturned on a single image that before color Pinterest four months, I've always thought of a romantic fantasy of fuchsia 22nd June 2013, dreamed of in Iceland Marco, Florida -. to reach a photo from a wedding dress and mint coral ties. "I saw this picture and said," Done. That's exactly what I want, "says Smith, 27, works in the marketing.
Not all brides are so important, of course. Some are large numbers of pink peonies Pinterest, mimosas and decorated glasses overwhelmed top bars. Kristin Van Westervelt, 24, a nurse in Northvale, New Jersey, with the addition of 20 or 30 images per day, his three marriages was lists joked that "I need a second marriage, because I realize the ideas that many. "
There are two kinds of women, says the Pinterest not ideal, Jennifer Rose, a designer of events in Wilmington, North Carolina: the customer that "up to a week before the wedding to be the things set" and the guy of insisting on something that is entirely original. "It creates tremendous pressure, something that nobody has seen before in Pinterest to find."
Friend and frequent co Rose Millie Holloman, a photographer, said that the range of "good things" to people who work behind the veil "to question the continuing and re-create" refers to.
"Marketing flooded"
However, there are those in the industry, the good stuff smeared on to say themselves. "Since many of these platforms, in principle, it's great, because only the cool people to use, so that all pictures are cool," said Carley Roney, editor of TheKnot.com, which estimated that six months, 75% The shots were 50 000 marriages Pinterest Database on your part. "It was then flooded with sellers."
The node set a pin in the bubble fun Pinterest marriage in January with his "(expletive) say brides" video. In this paper, a new commitment to "friend" (a guy dressed as a woman) on the screens at home and sing the work displayed "pin, pins, nails, nailed." It is always carefully planned, said Roney. "You just have to work a little harder to find."
Some brides fear the ubiquitous Pinterest could result in cookie-cutter receptions. "Or people will appear on your marriage and go," You are all true of Pinterest not? '"Said Melissa Jones, 28, who works in human resources, and married April 27, 2013, in Charlotte.
Kari Levine is not worried that his two other friends are there to steal your towels Pinterest idea gained ground cut tissue sections vintage, although occurring on the site and swap lies. Levine, director of customer service is on a farm in Glen Oaks, New York, his friends from the street rather hung traditional dining room.
But every morning, before she enters the shower, she on his application for the iPhone to take a look into the cracks, "what you have written all the friends, the posts, while I sleep," says Levine, 27 "It's a bit sad." She slid into the harassment in the workplace, then again at night. "My friend does not understand why I'm obsessed with him. I'm lying in bed on my phone and go," Are you dig? "Maybe ..."
Chris Stone, a bride and budget wedding bloggers San Antonio, said that in fact Pinterest invaluable for newlyweds. "Guys, you have to teach," said Pierre, 34 "I know a nice way to say it."
A fan at the top of the platform, says Peter that his counsel Pinterest "absolutely" feeding traffic to your blog, Kiss My tulle, and vice versa. It Pinterest disadvantages to a dozen new after one day, while 50 or 60 people in his blog, click each day with 17 wedding-related advice.
First, the friend of Trish Smith, Michael Detjen, "thought I was crazy," Smith said. But then scroll cake first night he saw. "Why use (Pinterest) on the top I know," The couple was on his crown the cake of your choice category. a bride and groom each other back, "We are big goofballs," says Smith.
But also for "yes", there are other plans hatched in Pinterest: Located between the boards of Smith is titled "Baby Makin.